VIRGIN ASIAN MELA

We created a distinct identity for Virgin’s bouquet of
Asian TV channels, including the name ‘Asian Mela’
and the multi-coloured Ferris wheel logo.

Asian Mela - Ethnic advertising for Virgin

LEBARA

Our TV advertising for Lebara, one of the most salient multicultural brands in the UK today, is some of the best
you can see on ethnic TV. We are especially proud of the 'Personas' film which insightfully captures the duality
of a migrant's psyche - forever negotiating a simultaneous existence in both the adopted and the home country.

To watch the TV ads we created, click on the images below:

Here & Now 365, digital marketing agency London, working with Lebara

THAMES VALLEY
POLICE

We are the specialist agency for
BAME recruitment marketing for
Thames Valley Police, conducting
regular awareness and
recruitment drives across the UK,
using outdoor media, press
campaigns, microsites, local
neighbourhood policing teams,
posters and leaflets distribution
and evaluations.

Marketing to Muslims and Diversity Advertising for Thames Valley Police

TK MAXX

The TK Maxx Design Studio consulted us on gift
card ideas for different ethnicities. We designed
prototypes for major ethnic celebrations including
Diwali, Eid, Chinese New Year, Christmas, Rosh
Hashanah, among others.

Ethnic advertising agency London - Badhai for TK MAXX Marketing agency London - Mubarak for TK MAXX

BRITISH HEART FOUNDATION

We are the official events agency for the nation’s heart charity and create awareness
about risk of heart diseases across the UK through large-scale outreach events and
brand awareness activities.

For BHF’s 50th year anniversary this year, we created a new ‘Dil Ka Safar’ campaign
slogan for South Asian communities and launched a special fortnightly column
in association with a
major ethnic newspaper.

Digital Marketing Agency London working with the British Heart Foundation

NHS SOUTH ASIAN CANCER CAMPAIGN

The Greater Manchester Public Health Network and Greater Manchester & Cheshire Cancer Network
appointed us to create and implement the UK’s first ever Cancer Awareness Campaign for South
Asians.
We created specialist TV partnerships, talk shows and adverts, and also undertook grassroots
engagements through specialist community events and collateral distribution.

Marketing to ethnics groups for the NHS

To watch the TV ads we created, click on the images below:

London advertising agency - diversity marketing

DIAL-A-CODE

We are the official
communications agency
for Dial-a-Code, creating
campaigns and messages
for their diverse target
audiences, in their
various native languages.

Multicultural marketing for Dial-A-Code

HDFC

At HDFC’s annual mega-event, India
Homes Fair, we provide the following
services: media buying and outdoor
activity, outreach through community
engagement activities and direct
marketing.

London advertsing agency working with India Homes Fair