Painting the Town Red with HDFC’s India Homes Fair
Tomorrow is the 9th annual India Homes Fair Exhibition which also marks the 10th anniversary of HDFC‘s offices at Trafalgar Square. As the most trusted brand for NRIs, OCIs and PIOs in the UK for buying a home in India, Here and Now 365 painted the town red, asking people to save the 30th and 31st of July for the biggest Indian property exhibition at Hilton London Metropole.
From Harrow to Ilford and Croydon to Golders Green, including Canary Wharf, Euston and other major areas in the City of London, we ensured the message reached every British Indian who is looking for a home back home.
Suhrud Chimbalkar, Media Director, Here and Now 365 said: “For the last nine years we have ensured every year is more successful than the previous year, through strategic media options. This year as well, we have combined a strategic mix of ATL and BTL media options to ensure the message reaches every British Indian in London, whether they are at home, work or having a family day out. From advertising on buses and at tube stations to interacting with them on high streets, events and film premieres, shouting out in the Metro, Evening Standard and City AM and advertising on national news channels like NDTV to leading South Asian channels such as Star Plus, we ensured this year was bigger than before.”
Save the date and join us on the 30th of July at 10am for the inauguration with Managing Director HDFC Ms Renu Sud Karnad and Deputy Mayor for Business, London Mr Rajesh Agrawal.