Here and Now 365 shortlisted for the first India-UK Awards
The first UK India Awards 2017 announces their nomination shortlist.
The awards will bring together the most influential people in UK-India relations to showcase and celebrate their achievements.
Guests of honour include Rt Hon Priti Patel MP, Secretary of State for International Development and Hon Piyush Goyal MP, Energy & Renewable Energy Minister, India.
With the best of brands jostling for the awards, Here and Now 365 is nominated for the PR/Marketing Campaign of the Year
Here and Now 365 is proud to be shortlisted for the very first UK-India Awards 2017 for the PR and Marketing Campaign of the year.
Out of the three campaigns shortlisted, two were strategised and executed by Here and Now 365. The first being a fun and sassy advertisement produced by Here and Now 365 for Vatika Naturals to raise awareness about their new product offerings to Indians in the UK; while the second was the launch of two of India’s most popular tea brands from Unilever India‘s house – Brooke Bond Red Label and Taj Mahal tea.
By understanding the mindset of the Indian diaspora in the UK and building the legacy both the brands have set for themselves in India, Here and Now 365 managed to successfully execute campaigns which resonated with the target audience and helped the brands increase their market share in the UK.
Promising to be a one-of-its-kind event celebrating the winning partnership between UK and India, the event will also launch ‘The UK-India 100’ list of most influential people in UK-India relations. The UK-India Awards organised by London-based media house India Inc will recognise the very best, most innovative, and path-breaking UK and Indian companies that are making a significant impact on the bilateral relationship. The event will also acknowledge the efforts of organisations and individuals who continue to make a significant contribution to further and strengthen the relations between our two great nations.
Here and Now 365 has always prided itself for promoting multiculturalism and celebrating the ethnic diversity of the UK.